Tag Archives: unique selling point

See Page XX: Points of Distinction

This post originally appeared on DyingEarth.com between 2004 and 2007. A column on roleplaying by Robin D. Laws If you really want to understand the culture we live in, read a few introductory books on marketing. I can already hear some of you screaming in desperate agony at this suggestion. And believe me, I feel […]

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